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Insightful conversations with leaders in the Arts & Crafts Retail industry

Sep 6, 2022

When employees and leaders choose to share their talent with your company, give them opportunities on their journey. Melissa Wood shares the 12 character commitments of Etech culture and the 5 Pillars of Education to produce the next generation of leaders.


  • Etech has 12 character commitments for their company culture
    • Humility
    • Integrity
    • Positive influence
    • Communication
    • Creativity
    • Courage
    • Accountability
    • Teamwork
    • Valuing people
    • Adaptability
    • Teachability
    • Vision

  • Etech has 5 Pillars of Education to help with ongoing learning and producing the next generation of leaders

    • Aspiring Leader
      • Employees that are not in leadership apply to be in this program; after rounds of interviews, a select few are chosen

    • New Leader Assimilation
      • Employees are equipped with the tools to be a successful leader at Etech

    • Coaching Suite
      • Employees are taught how to coach the people they lead
      • Etech has a program called Remarkable University to help with this
      • Employees gain certification after passing all classes and submitting videos of them properly coaching employees

    • Continued Education
      • Etech offers classes on various topics

    • Zone Reinforcement
      • Etech uses this to reinforce topics employees should have learned but are not excelling in that area
      • This pillar also involves discovery sessions with Melissa to talk specifically about the employee’s team that they are leading


Melissa Wood, Dean of Global Leadership Development at Etech Global Services.

𝗠𝗘𝗟𝗜𝗦𝗦𝗔 𝗪𝗢𝗢𝗗, Dean of Global Leadership Development at Etech Global Services.

With over 20 years of leadership experience Melissa spearheads all learning and development business-building programs for Etech. She drives the organization’s talent management efforts including high potential identification and succession planning, leadership development, coaching, mentoring, performance management, career and development planning, all within a dynamic and changing environment. 

She is a contributor in the nationally recognized Walk the Talk published book “Hey Leader, Wake Up and Hear the Feedback”. 

Outside of Etech she has a pulse on the next generation of Leaders. Teaching leadership and innovation is critical to our society and future. With tomorrow’s leaders she says you simply cannot wander –you must know. Get your boots muddy! Lead and learn along beside them. Melissa has served for over 10 years as Youth Director communicating to today’s teens, college students, and their families.

You can reach Melissa at

𝗖𝗟𝗜𝗡𝗧 𝗢’𝗥𝗘𝗔𝗥, president and owner of Creative Sales Consulting

𝗖𝗟𝗜𝗡𝗧 𝗢’𝗥𝗘𝗔𝗥,  president and owner of Creative Sales Consulting, has worked in the Retail industry since 2000. Clint and his team connect suppliers & retailers in the creative arts industries for stronger relationships and strategic sales growth, in order to bring joy to consumers through artistic creative and decorative products. 

For more insightful conversations with leaders in the Arts & Crafts Retail industry visit

If you'd like to be a guest on the podcast, reach out to Clint O’Rear at



"Carpe Diem" Kevin MacLeod (

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